Well-being: THE SUPERPOWERS
OF BEAUTY RITUALS
In an era where mental health is becoming increasingly fragile, our beauty rituals are being reinvented. More than just a moment of pampering, they support our well-being. How does the quest for beauty boost self-confidence and help us to feel good in our own skin?
Gaining Serenity
Worldwide, one billion people suffer from mental health disorders. This scourge particularly affects young people: among Generation Z, 50% feel stressed and 43% experience anxiety(1). Faced with this pandemic, which the WHO predicts will worsen by 2030, beauty rituals are taking on a new dimension. Cultivating well-being is becoming a major concern. For 80% of European women, self-care routines and skincare rituals help them regulate their mood(2). Globally, for 96% of women, beauty products help them feel good or boost their self-esteem(1).
Cultivating Well-being
Moisturizing your skin, shaving your beard, brushing your hair, putting on perfume... Every day, facing the mirror, these simple self-care gestures invite us to take care of ourselves, to anchor ourselves in the present, and to cultivate our well-being. Nearly 70% of women and 75% of men say that skincare and personal care products help them relax(1).
75%
of men say that beauty and personal care products help them relax
Rhythm of Life
From our first bath to the last moments of life, contact with beauty sets the rhythm of our existence. Birthdays, first makeup application, a wedding... Every happy moment, shared with loved ones, is imbued with beauty rituals. They structure our present, help us navigate through time, accept ourselves, and gain in discernment.
Boosting Self-Confidence
Moreover, these privileged moments foster self-expression, self-affirmation, and creativity. Close to 88% of women and 80% of men say that beauty helps them boost confidence and self-esteem(1). It helps them to feel good in their skin through skincare and self-care routines.
SKIN HEALTH: A FUNDAMENTAL
RIGHT
Worldwide, one in four people suffers from skin diseases. Faced with this scourge, skin health shoule be a right not a privilege.
Increase in skin diseases
Our skin surrounds and protects us and connects us to the world. However, everywhere on the planet, attacked by pollution, stress, and climate change, it can become weakened. Eczema, acne, psoriasis, atopy, vitiligo, melanoma... The number of skin diseases is increasing. Stigmatization, anxiety, depression, difficulties in employment... The WHO ranks them 4th in the world among diseases impacting the quality of life of patients. But faced with the global shortage of practitioners, waiting times to see a dermatologist are getting longer. For too many people, skin health remains a privilege, not a right.
In this world of screens, we are more aware than ever of our appearance. Aesthetic procedures and cosmetic surgery are also booming. Nearly 620 million people want to consult a cosmetic suregon.
More and more consumers are using dermo-cosmetic products prescribed by doctors. L'Oréal is positioning itself at the intersection of beauty and health, creating innovative skincare products that respond to skin problems on the one hand, and to the explosion of aesthetic demand on the other.
Three of our dermo-cosmetic brands are among the top four most prescribed by dermatologists. To deepen knowledge about skin health, we collaborate with 310,000 healthcare professionals around the world. We also raise awareness about the dangers of the sun and the importance of sun protection.
Our mission? To offer everyone sustainable dermatological solutions that change lives. At L'Oréal, the leader in dermatological beauty, we are working to improve access to skin health. We also empower individuals to reclaim their rightful place in the world. Let's make skin health a reality for all.
(1) Human8 for L’Oréal 2022.
(2) Cosmetics Europe 2022.
(3) L’Oréal Ipsos 2016.
Cohen-Welgryn
L'Oréal Dermatological Beauty
Myriam
Cohen-Welgryn
President
L'Oréal Dermatological Beauty
At L’Oréal Dermatological Beauty, we offer life-changing dermatological treatments to all in a sustainable way. We are driven by singular belief: skin health should not a privilege, but a right.
This is not a beauty podcast
A new podcast from L’Oréal Groupe and New York Times explores the essential role beauty plays in the human experience. Across six episodes, hear about the hidden role beauty plays in sports, technology, business, science, health and politics, interviewing individuals from around the world.
Beauty
Is Well-Being
The idea of ‘beauty age’ is outdated. We’re living longer - lifespans have increased by 30 years in the last century, and by 2040, a fifth of the world’s population will be over 60. This longer lifespan is changing everything, including how we think about concepts like beauty and aging. Longevity changes how we see beauty. It’s not just about looking young but about appreciating and embracing the way beauty changes and grows throughout life. This means celebrating everyone, of all ages and backgrounds, and valuing the richness that comes with age.
It’s no longer just about looking good, the global beauty trends suggest, but about feeling good in one’s skin, in one’s head and in the world at large. According to Euromonitor International, consumers increasingly see wellness and skincare just as much as a function of what they use on their skin as what they eat.
In Season 1 of the “This Is Not a Beauty Podcast” series, hosted by the actress Isabella Rossellini, the anthropologist Nina Jablonski discussed the age-old link between well-being and beauty. “The unity of health and medicine, or beauty and medicine, is ancient,” she says, “because the two have always been intertwined. In all of the ancient traditions that we’re aware of, people would be trying to keep themselves healthy, in the modern parlance, in order that they can keep going, doing what they’re doing and so that they could look pretty good.”
Season 2 of the podcast will look at what young people can learn from elders, for example in Italy, about longevity practices and healthy aging; talk with Guive Balooch, Global Managing Director of Augmented Beauty & Open Innovation at L'Oréal about the development of the Cell Bioprint tool to create personalized skin analysis; and hear from author and guru Deepak Chopra about the inextricable connection between beauty, happiness and health.
What role does beauty play in cultivating mental health and well-being, and how do these rituals create bonds between generations as well as foster self-esteem and self-expression? Is skin health waxing or waning as the planet struggles with pollution, societal stress and climate change? And how is the rising demand for aesthetic procedures and cosmetic treatments reshaping the beauty industry as new generations actively sculpt the self they present to the world?
